Corporate Planning (Master)
Exam in the Summer Semester 2024:
The corporate planning exam will take place on Tuesday, August 13th, 2024 from 2:00 p.m. to 4:00 p.m.
Learning Objectives:
Application of operations research methods to questions of strategic, tactical and operational production management in industrial companies, also under ecological aspects.
Overview of the module contents and lecture notes:
- Project management, digitalization
- R&D management, creativity management, innovation management
- Portfolio management & product life cycle, simulation & sales forecast
- Location planning, MCDM methods for decision support
- Transport planning, transport decision-making methods
- Yield Management
The course will be held by PD Dr. Lars-Peter Lauven
Literature:
- Hahn, D.; Laßmann, G.: Production economics. Vol. 1, Heidelberg 1999
- Schneeweiß, C.: Introduction to production economics. 8th edition, Springer Heidelberg 2002
- Brockhoff, K.: Research and development: planning and control. 5th edition, Munich 1998
- Weber, J.; Kummer, S.: Logistics management. 2nd edition, Schäfer-Poeschel 1998