Accompanying research:

Expert Interviews on Oral Self-Presentations in Professional Contexts – A Qualitative Study of International Professionals in Germany

Objective of the Research

This accompanying research examines how international professionals in German professional contexts experience, manage, and reflect on oral self-presentations, such as introducing themselves at work, in client meetings, or during networking events. Based on these findings, an outlook on the applicability to German as a Foreign Language (DaF) instruction will be developed—with the aim of enabling more targeted, realistic, and culturally sensitive language support in the future.

Research Questions:

  • What linguistic, cultural, and emotional challenges do international professionals face during oral self-presentations in the German workplace?

  • What strategies do they use to present themselves confidently and appropriately in these situations?

  • How can these findings serve as a basis for targeted curriculum development in German as a Foreign Language (DaF) instruction?

Oral self-presentation is more than just a linguistic act—it is a central component of professional identity formation and first impressions.

Methods Used:

1. Problem-centered expert interviews

  • Objective: To gain a deeper understanding of the real challenges and strategies involved in self-presentation in everyday German work life.

  • Participants: International professionals in various academic fields in Germany.

2. Qualitative content analysis

  • The interview data is evaluated and interpreted thematically.

  • Objective: To identify structured patterns and typical challenges (e.g., “overwhelm due to a lack of cultural codes” or “doubts about one’s own linguistic adequacy”).

  • Outlook

    Transferability to German as a Foreign Language (DaF) instruction. The goal is to use the findings from the expert interviews as a scientific basis for future, evidence-based instructional development in a subsequent research project.

    Responsible for research: Gerlind Mielke